soul street

Downtown Frederick Retail Incubator Breaks Ground, Expanding Opportunity for Emerging Entrepreneurs

Downtown Frederick Partnership (DFP), in partnership with SOUL Street, is advancing a new chapter for inclusive entrepreneurship with the launch of the Downtown Frederick Retail Incubator, slated to open later this year. The project reached a major milestone last week with a formal groundbreaking at its future home, signaling continued momentum toward expanding access to brick-and-mortar retail opportunities in Downtown Frederick.

incubator space

Located at 22 S. Market Street inside the historic Federated Charities building, the first-of-its-kind incubator will support emerging retail entrepreneurs by offering affordable retail space, shared operations, mentorship, and hands-on business training. The program will host up to three participants at a time for periods of up to 12 months, creating a lower-risk environment for entrepreneurs to test, refine, and grow their business concepts.

truist foundation remarks for retail incubator

The incubator is made possible through grant funding from the Truist Foundation, whose investment supports career pathways to economic mobility and strengthens small businesses so all communities can thrive. DFP will manage the program in partnership with SOUL Street, a Frederick-based collective dedicated to fostering entrepreneurial success and expanding opportunities for historically underrepresented business owners.

The City of Frederick’s Department of Economic Development provided support for the incubator’s development and launch, aligning with the City’s broader goals of fostering inclusive economic growth, strengthening Downtown Frederick’s retail ecosystem, and supporting locally rooted entrepreneurship. The retail space will also be utilizing the City’s Grow Program to support the installation of an ADA‑compliant ramp, enhancing accessibility for all visitors.

An open application process for incubator participants is expected to launch in spring 2026. Selected businesses will receive not only physical retail space, but also targeted guidance designed to position them for long-term success, whether that means opening a permanent downtown storefront or scaling in other ways.

For additional details and future application updates, visit downtownfrederick.org/retailincubator.




Photo Credit: DED, Ali Chaturbhai